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Who We Are

Hire Strategies is a licensed and certified, industry-leading staffing firm based in North Carolina that specializes in job recruitment in office administration, construction and manufacturing. Our mission is to partner with our clients to meet their evolving challenges of workforce flexibility by providing them with high quality staffing solutions tailored precisely to their requirements. We strive to deliver what we promise in compliance with our core values:

Quality, Excellence, Integrity, Teamwork and Safety

  • Serve and act with integrity
  • Provide quality service to internal and external construction clients
  • Strive to deliver service excellence
  • Strong customer commitment to providing safety-conscious manufacturing employees
  • Build trust-based and long-term customer relationships

Our business values are the core of everything we do. They serve as the cornerstone of how we work with our clients, within our community and with each other.

Our Mission Statement

Hire Strategies’ mission is to be the leading staffing provider of choice; customizing our solutions to meet each individual clients’ need.

Providing all of our partners with superior personnel and service, we will maintain the highest level of professionalism and integrity; always choosing to do what is right over profit.

Focusing on finding and retaining top performers in your workplace, Hire Strategies prides itself in matching the best talent with your company. We stand by every placement.



We will act with Integrity. We will honor our commitments. We will always choose doing the right thing over profit.


We will work as a cohesive unit. We will be respectful of our internal and external team members.


We will do more than what is expected. Average is not enough; Subpar is not an option.


We will ensure our workplace and work sites are safe work environments.


We will provide the most experienced talent to our clients. We will stand by every placement!

Company Business Objectives

Achieve Essential Business Objectives:

  • Meet Financial Revenue and Budget Targets
  • Maintain Internal & External Expenditures
  • Invest in Products that will improve our overall efficiency and customer service to our clients
  • Ensure that our pricing model is competitive and fair across all industry sectors

Maintain Organizational Safety Standards:

  • Zero Recordables
  • Zero Lost-Time Accidents
  • Ensure all construction employees receive proper safety training prior to reporting to the customer site
  • Maintain Up to Date Safety Records on all Hire Strategies manufacturing employees
  • Continuously seeking opportunities to enhance our current systems and technology

Maintain Positive Employee Relations:

  • Ensure all efforts for job recruitment in manufacturing or construction are done in compliance with all state and federal laws
  • Recruiting, retention and positive employee relations are views throughout the organization as “Big Rocks”
  • Maintain a turnover rate that is below the market average for our industry, both internally and externally
  • Routinely conducting Employee Opinion Surveys to ensure that Hire Strategies maintains a high level of customer service

Client Relations:

  • Routinely conducting Client Opinion Surveys to ensure that Hire Strategies maintains optimum customer service to our business partners
  • Client Retention – Maintaining long-term partnerships with our clients as well as establishing new partnerships with clients in need of supplemental labor support
  • Client Response – respond to all clients requests/inquires within a 24 hour period. Ensure that our responses are accurate and addresses the true needs of our clients.


North Carolina HUB Certified

Hire Strategies is proud to be certified as North Carolina Historically Underutilized Business (HUB). With this designation, we are in a unique position to help you fulfill contracts that have made it a priority to work with minority-owned organizations.

For more information on job recruitment in manufacturing, construction, accounting, and office administration, please contact us.

For employers, you will not only be able to take advantage of our large database of experienced employees, but you will also be able to meet your goals as a company.

Certified in Raleigh as SDMOWB and Durham as SDBE

We also currently hold a certification through the city of Raleigh as SDMWOB (Small Disadvantaged Women Owned Business) and the City of Durham as SDBE (Small Disadvantaged Business Entreprise).

Please contact us for more information on how our certifications can help benefit your business needs.

Raleigh – Small Disadvantaged Women-Owned Business

Durham – Small Disadvantaged Business Enterprise

The Pink Hard Hat Story

Sonya Hopson’s career experience in staffing started in the manufacturing staffing industry. In 2008, her career goals shifted into construction staffing and she found a lot of her time being spent on construction sites. Safety was a priority for Sonya, but she also wanted to look stylish while doing so.

One of her clients helped her come up with a solution that would fit both criteria. From then on, you would not see Sonya at a construction site without her iconic pink hat. She fondly became known as “The Lady with the Pink Hard Hat.”

When starting her own company focusing on job recruitment in construction and manufacturing, Sonya realized the importance of creating a brand for her staff to adhere to. To pay homage to the client that played a vital role in teaching her about the construction industry, she continued the use of the Pink Hard Hat. The Pink Hard Hat has become synonymous with the family atmosphere created by Sonya and her team at Hire Strategies.

The HIRE Strategies Way

Ours is a competitive industry. Good is never good enough and great is the standard of every other company like ours. But we don’t accept great because that’s not how we do things around here. We did not get to be a leader in our market by being great. We got here by being exceptional. We don’t do short cuts, excuses nor broken promises. We do excellence. It’s who we are and how we do business.

When we say “We stand behind every placement everyday” we mean we treat every client like it’s our only client. We operate from standards of excellence to ensure that only the candidates who are uniquely qualified to fill a role are selected for consideration. We use a rigorous candidate selection process that enables every “i” to be dotted and every “t” to be crossed before a placement is made.

The reputation we’ve earned is because of our understanding of the market, our commitment to excellence and our responsiveness to clients. The HIRE Strategies Way is not simply the work we do, rather it’s how we choose to honor the legacy of the Pink Hard Hat.


Humility enables us to serve from the heart, lead by example and seek respect not reward.


Integrity is doing what’s right every time whether we are recognized for it or not.


Relationships are integral to our success because the foundation of our business is people.


Exceptional means delighting our clients by over-delivering on promises every chance we can.

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