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About Us

Seeing recruiting differently isn’t about color or gender. It’s about daring to disrupt long held hiring practices in the interest of building a stronger, more resilient workforce.
pink hard hat icon

The “Lady with the Pink Hard Hat”

Circa 2008

When our Founder, Sonya Hopson, shifted her staffing focus from manufacturing to the construction industry, she found herself spending a lot of time on construction job sites. While safety has always been a priority for Sonya, wearing a yellow or white hard hat just didn’t feel true to her identity: A wicked-smart, hard-working woman that also took great pride in always looking fabulous.

Then one day a client presented her with a very special gift; one that would become a powerful symbol of our mission. It was a pink hard hat. She fondly became known as “The Lady with the Pink Hard Hat.”

Today, that pink hard hat has become a powerful symbol for both our company mission and philosophy.

Our Mission

To inspire and support sustainable growth through our consultative approach, a diverse network of high-performing talent looking for long-term career growth, and data-backed placements that help ensure that each person’s natural strengths and abilities coupled with their aptitude and experience are aligned with the right position.

Our Philosophy

Placing people in jobs that allow them to be the best versions of their true selves serves both companies and their employees in the highest. When people thrive in their roles, turnover is low and companies flourish. When companies flourish, everyone wins. When everyone wins, the World is a better place.

Our Core Values

Passionate

We are passionate about our “why” and desire to make an impact. We intentionally seek opportunities to create alignment & partnerships with companies who are also passionate about their “why."

Optimistic

We have a positive mindset. We view our challenges as an opportunity to grow and develop. We seek solutions for a positive outcome.

Innovative

We constantly seek ways to improve technology, efficiency, and resources to improve our service offerings.

Collaborative

We are working well together, and we have solid relationships & effective communication with our talent, clients, and vendors. We utilize the team’s collective strengths for the good of the company.

Resilience

We will foster self-awareness and accountability and show initiative and willingness to contribute to the greater good.

Diverse & Inclusive

We represent a diverse and inclusive team, talent pool, and client partnerships. We seek out client partnerships who have a desire and intention to hire a diverse and inclusive team.

Transparency

We commit to being open, honest, and authentic, creating a culture of organizational transparency.

Certifications, Affiliates & Awards

HIRE Strategies Named Among the Top Workplaces of 2023